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International marketing and e-commerce

Riyadh, Saudi Arabia 06 - 08 Dec, 2022 Limited Seats
Sector: All Type: Workshop Location: Riyadh, Saudi Arabia

The training course aims to publicize international marketing strategies, distribution channels and their forms of access to international markets, and to publicize the importance of e-commerce and how products are exported to the world through it.

Workshop subjects :

  • Introduction to international marketing, objectives and marketing mix
  • Ways and means of entering international markets for export
  • Overview of international products, commodity delivery steps and product life cycle in international markets
  • Overview of distribution channels and their formats and considerations for selecting the appropriate channel
  • Types and characteristics of distribution and international sales channels.


Location: Riyadh

Date: 6 - 8 December, 2022

Program duration: 3 days

Time: 9:00 AM - 3:00 PM



* There are certificates to attend.